As visitors move through the lobby of this Mies Van Der Rohe-designed campus center they can engage with a 30’ gesture-based interactive that celebrates the Galvin family’s accomplishments and values, like curiosity, exploration, and intellect, inviting anyone who enters the lobby to realize their potential to achieve similar success. It’s a story of abundance that centers generosity, possibility, and the community itself.
These interactives invite everyone who walks into the lobby to add their personal experiences to a collective narrative of success and community. Visitors can enter their initials, choose icons that represent their interests, and enter where they’re from and what they’re interested in. Collecting and sharing these stories in this space renders each one as important, and as full of possibility, as Galvin’s.
We also created a content management system to collect the community’s stories so they can be used in other installations.
At night a projector in the lobby casts dynamic information on the building’s facade. In addition to the university logo and seasonal announcements, machine learning content from the Column Wraps stories populates an infographic, illuminating IT as a beacon of possibility for everyone in the community.